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KDKA is a U.S. class A clear channel AM radio station located in Pittsburgh, Pennsylvania that operates on 1020 kHz. The station is owned by CBS Radio. Its transmitter is located in Allison Park, Pennsylvania. KDKA is a news and talk radio station. It broadcasts 24 hours per day with 50,000 watts using a non-directional antenna. Its signal can be heard in large parts of Pennsylvania, Ohio and West Virginia during the day--including Youngstown, Akron and Cleveland. At night, it reaches much of the eastern half of North America. It is one of the few remaining stations east of the Mississippi River that has call letters beginning with "K".
History
KDKA's roots began with the efforts of Frank Conrad who operated KDKA's predecessor 75 watt 8XK from the Pittsburgh suburb of Wilkinsburg, Pennsylvania from 1916. Conrad's musical offerings proved unexpectedly popular and his operations continued until his employer, the Westinghouse Electric Company, realized the potential of this new medium and applied for an official broadcasting license. The KDKA callsign was assigned sequentially from a list maintained for the use of US-registry maritime stations, and on November 2, 1920, KDKA broadcast the US presidential election returns from a shack located on the roof of a Westinghouse building in East Pittsburgh. There is some indication that the new license had not been received by that date, and the station may have gone online with the experimental call sign of 8ZZ that night. The original broadcast was said to be heard as far away as Canada. The radio station continued to broadcast from the Westinghouse building for many months. The station continued to get upgrades and increased range, and within five years received reception reports from as far away as Australia and Antarctica. In the 1920s KDKA played popular music and in 1921 had the first broadcasts of major league professional baseball games. KDKA hosted political comedian Will Rogers in his very first radio appearance in 1922. Advertisers began sponsoring special radio programs on KDKA like The Philco Hour, The Maxwell House Hour and The Wrigley Party.
In the 1940s, KDKA Radio aired the shocking news of the bombing of Pearl Harbor and in 1946, KDKA provided live coverage of the inauguration of David L. Lawrence as Pittsburgh Mayor as well as presidential and governors' inaugurations. By the end of the decade the musical and comedy team of "Buzz & Bill", Buzz Aston and Bill Hinds aired. In the 1950s, Uncle Ed turned his focus to news and a creative guy named Rege Cordic found entertaining ways to wake up Pittsburgh radio listeners. The "Cordic & Company" morning show, featuring a team of bright and innovative people, gave birth to today's "morning team" radio format, but in an unconventional way. Cordic and his group played a bit of music, but mainly created on-air mayhem in the form of skits, recurring characters like "Louie The Garbageman" and space alien "Omicron." When Ed Schaughency did the news and read a commercial for a local bacon, a sound effect of frying usually ran as he sang the praises of the brand. One day Cordic substituted a sound effect recording of explosions. Shaughnessy barely kept his composure. Cordic's crew included Karl Hardman and Bob Trow, later known for portraying "Bob Dog" on Mister Rogers' Neighborhood. The 1950s saw a shift to local programming at KDKA as national radio shows were moving over to television. Art Pallan and Bob Tracey became household names on the KDKA airwaves, playing the popular music of the day. For some years, announcer Sterling Yates, also a musician, played hip, progressive jazz on a Sunday morning broadcast. On January 1, 1951, a couple named Ed and Wendy King launched "Party Line", the first radio talk show. Phone lines were flooded with calls for Ed and Wendy King's "Party Line" program, for its 20-year run, which ended with Ed King's death on November 18, 1971. In 1956, a young newsman, Bill Steinbach, began his 36 year career at KDKA. Within a few years, Steinbach was anchor of the award-winning 90-to-6, Pittsburgh's popular news program. KDKA gradually embraced rock and roll music with artists like Bill Haley, the Everly Brothers, Fats Domino, Elvis Presley, in addition to popular vocalists including Frank Sinatra, Perry Como, Peggy Lee. By 1960 KDKA leaned toward rock and roll. In the 1960s, KDKA was there for the highs and lows, from the Pirates' 1960 World Series win, to the tragic assassinations of President John F. Kennedy, Dr. Martin Luther King, and Sen. Robert Kennedy. As rock-and-roll swept the nation, "Your Pal" Pallan played the hit songs and KDKA carried the sounds of screaming crowds as the Beatles arrived in Pittsburgh in 1964. The major exponent of rock on KDKA was disc jockey Clark Race, who also hosted a local American Bandstand-like program on KDKA-TV.Other artists heard included Four Seasons, The Vogues, Lou Christie, (the latter two Pittsburgh-bred), Beach Boys, The Hollies, Supremes, Four Tops, The Turtles, and others. After 11 years of waking Pittsburghers with laughter, Rege Cordic moved onto new opportunities in Los Angeles. In 1968, Jack Bogut was named the KDKA morning host, a position he held for 15 years. One of Bogut's most memorable contributions to KDKA was his coining of the whimsical word "Farkleberry", which is now a staple of the annual Children's Hospital campaign. By the early 1970s, KDKA moved to more of an adult contemporary sound mixing the rock and roll hits of the 1960s with what was then today's soft rock. Artists like America, Carpenters, Doobie Brothers, Paul Simon, Dawn, Neil Diamond, and others became core artists. The 6 to 9 am and the 4 to 7 pm slots added more news and features and music was cut to about 4 to 6 songs per hour. The station kept about 12 songs an hour during the 9 am to 4 pm daypart. In 1973, KDKA added an evening talk show from 9 pm to midnight weeknights. John Cigna became the talk show host and urged listeners to "buy American!" Meanwhile, in 1974, KDKA added overnight talk programming with Perry Marshall which was known as the "Marshall's Office". In 1975, KDKA became a talk station nearly 12 hours a day from 6 pm to 6 am weeknights when Roy Fox signed on as the 6 to 9 pm talk host. Music continued during the day with a lot of news and information mixed in. By now KDKA was considered a full service adult contemporary radio station. In 1979, a newsman named Fred Honsberger joined the KDKA team and has gone onto host a successful evening talk show and now, his top-rated afternoon drive program. Also in 1979, KDKA covered the Three Mile Island nuclear accident, which was first reported by a young Harrisburg newsman named Mike Pintek. By 1982, Pintek joined the KDKA News staff and became one of KDKA's most popular talk hosts. He was fired at the end of 2005 in a programming overhaul. On July 23, 1982, KDKA became the world's first radio station to broadcast in AM stereo. [1] KDKA's commitment to news and information remained as strong as ever. KDKA kept listeners up-to-the minute on stories like the 1986 Space Shuttle disaster, the Iran Contra hearings, the deaths of R. Budd Dwyer and Mayor Richard Caliguiri and the big oil spill on the Monongahela river. Through it all, KDKA Radio was the winner of four Joe Snyder awards for outstanding overall news service in the state of Pennsylvania, an honor bestowed by the Associated Press. Throughout the 1980s KDKA continued an information and news intensive adult contemporary music format playing 4 to 6 songs per hours at drive times and about 10 to 12 songs an hour during middays and weekends. At night the station continued its talk format. One of KDKA's biggest changes was in the 1990s. KDKA made the decision to build upon its strengths and switch from a full-service format, which includes music, to a news/talk format. The historic moment came in April of 1992, when Larry Richert played the last song aired as a regular part of KDKA Radio programming: Don McLean's "American Pie." For many listeners, it was "the day the music died." Rush Limbaugh was added to the noon to 3 pm slot. All news blocks were added in the 6 to 9 am and the 4 to 6 pm timeslots. KDKA also offered extensive coverage of the 1991 Gulf War and the tragic crash of USAir Flight 427 in September, 1994. Bob Logue took over the midnight to 5 AM time slot and called his program "The Undercover Club." Although he is retired, the program name still remains. Westinghouse would merge with CBS at the start of 1996, so KDKA became a CBS owned-and-operated station. Viacom later bought CBS, and KDKA-AM is now part of CBS Radio. In September, 2001, KDKA offered listeners "wall-to-wall" coverage of the attacks on America and provided the KDKA airwaves to listeners who felt the need to talk about this. On October 1, 2006 after 51 years, KDKA 1020 AM broadcast its final Pirates game. The Pirates won the game over the Reds 1-0. Historical controversyAlthough 8XK is widely believed to have been the first radio station in the world to conduct regularly scheduled broadcasts, the issue is disputed. Contenders for initial broadcasts include:
Ironically, due to various corporate mergers over the years, KDKA is now a sister station to the other two stations with the strongest claims to be the oldest surviving commercial station--KCBS and WWJ. Despite the common ownership, WWJ and KDKA both still claim to be the world's first commercial radio station. ProgrammingKDKA is the station's predominant news talk radio station. Its program lineup includes hosts such as Neal Boortz and Bill O'Reilly, as well as local hosts such as Fred Hornsberger, Marty Griffin and Gary Dickson. The station carries several "total news hours" throughout the day. KDKA also has a local Tradio program on weekends, one of the largest stations in the country to offer such a service.
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